All services · 08
Online marketing, SEO & digital communication
A good website is of little use if nobody finds it. We work on discoverability, content and campaigns so that the effect shows up in numbers rather than claims.
What we take on
Being found and being understood
- Technical search engine optimisation: structure, speed, markup
- Content SEO: search terms, page structure, text with substance
- Local visibility including business profile and directory entries
- Search ads and campaigns with a clear cost frame
- Web analytics and reporting that is actually understandable
- Content and newsletters for ongoing communication
How we work
- 01
Measure
Proper measurement comes first. Without baseline figures, no success can be proven later.
- 02
Improve
Technology, content and structure are improved where the leverage is greatest.
- 03
Report
Regular reports in plain language, with a recommendation for the next step.
A fit for
- Companies receiving few enquiries through their website
- Local businesses with a regional catchment area
- Shops that need predictable traffic
Common questions
How long until SEO takes effect?
Technical improvements show within weeks, content-related ones usually in three to six months. Anyone promising faster results is selling either ads or nonsense. Ads work immediately but cost continuously — both have their place.
Do you guarantee first place on Google?
No, and nobody can do so credibly. What we do commit to: measurable baselines, traceable measures and reports that show what moved and what did not.
Do we constantly need new content for this?
For lasting visibility yes, but less than often claimed. One well-made piece per month on a question your customers actually ask does more than weekly posts without substance.
Often requested together
Let us talk about your project.
A first conversation costs nothing and usually clarifies more than a long concept paper. Get in touch — by phone or email.
- info@akbas-it.ch
- Address
- Ligusterweg 29, 4303 Kaiseraugst